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CrisSmart SFA/CRM solution - Helps
pharmaceutical companies increase sales efficiency, results and
forecasting.
CrisSmart SFA/CRM is an online
comprehensive Sales Force Automation application that improves your
sales results, productivity and forecasting.
CrisSmart is specifically
designed for pharmaceutical companies to enable linking of their sales
field personnel with the corporate offices. It provides valuable
information on
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Daily visit
reports to doctors/chemists/stockists
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Monthly visit
schedules
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Inventory of
sales promotional materials and gift items
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Expenses
details
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Sales targets
and achievements
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Market trends
and analysis
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CrisSmart SFA/CRM provides
live access via website and helps in bridging the gap between the
headquarters and the field sales force, all information entered
reaches the corporate office through the Internet instantly.
CrisSmart has user-friendly
interface, an intelligent system which accepts minimum inputs from
sales representatives, as most of the entries appear by default and
can be selected on the click of a mouse while furnishing details of
doctor visit, promotional materials/gifts distributed, submission of
plans and schedules of daily activities. |
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The aim behind developing CrisSmart
SFA/CRM is to substantially reduce paper work and save communication
time. In manual procedure, sales force has to fill up forms repeatedly
on day-to-day basis about their routine activities and send them to
corporate office, which is a daunting task. At corporate office usually
companies are dependent on third party package to re-enter information
received via mail to convert the same in an electronic form in order to
perform analysis and reporting on sales data.
It also encompasses content management
system for sales force that keeps them updated with the latest technical
details and corporate office information.
Features include …
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Sales representatives can submit reports on daily,
weekly or monthly basis for their subsequent review by peer. The daily
activities can be categorized as fieldwork, meeting, leave, transit or
others for the purpose of analysis.
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System allows you to maintain the detailed call
coverage reports of doctors, chemist and stockists.
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There is a facility to define different kinds of
changes and expenses. The expenses incurred on day-to-day basis can be
recorded on-line as a statement. Separate provision is there to
approve expenses for their reimbursement.
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System provides you the facility to maintain stocks of
promotional materials and gift items which are given to the doctors
and others. These consumptions can be recorded on daily basis and
stock positions can be kept updated. Sales persons can on-line submit
the request for promotional materials and gift items forthwith.
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Standard fare tables can be maintained for different
places for various modes of travel including bus, rail and air for
field working at Head Quarters, Ex. Head Quarters and Outstation.
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Monthly stocks lying with stockists and retailers can
be submitted with sales statements.
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Tour program and schedules for following month can be
entered in a comprehensive manner; the concerned manager can approve
the same and mark changes if required.
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Provision is there to enter on-line feed back forms
regarding new product introductions, market trends, competitor’s
information and any other information that helps corporate office in
drawing new policies and strategies for the company.
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Various types of masters can be maintained. This
information can be very useful for the company such as: doctors
(consultants/specialists), hospitals, institutions, clinics, stokists,
chemists, zones, regions, areas, places, holidays, special occasions,
gifts and promotional materials, fare charts.
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Monthly target can be entered along with achievements
in terms of quantities and values.
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Product list with prices of various pack sizes can be
maintained section wise.
Additional features …
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Internal
Messaging System-Mail system for the
CrisSmart users to exchange messages among themselves.
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Alerts/Reminders-Upon log on, pending tasks
are automatically flashed and directed to concerned users by issuing
alerts and reminders in the logon screen window.
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Email
System-CrisSmart has online emailing
facility that enables users to email reports produced by the system
amongst themselves in a closed user group or external users, for this
purpose it avails the services of existing mail server.
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Data Backup
and restore
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Export
Reports-Every report produced by the system
can be exported online in various industry standard formats such as
Excel, PDF, HTML, RTF, TEXT etc. to meet information exchange
requirements of users working with different software systems.
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Search
Tool-A comprehensive search tool is provided
for search based on different fields such as Doctors
(consultants/specialists), Hospitals, Institutions, Clinics, Stokists,
Chemists, Zones, Regions, Areas, Places, Holidays, Special Occasions,
Gifts and Promotional Materials, Fare charts.
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Users
Administration-Users profiles can be
maintained with roles for restricted access controls.
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